AMBLER's Approach Has Generated $1 Billion of New Revenue for Woman Owned Businesses
Is it realistic to ask a small business to help other companies grow and to play a role in economic recovery when it sometimes can be an uphill battle to attract customers and keep paying your own employees? Apparently Aldonna Ambler thinks so. AMBLER Growth Strategy Consultants, Inc. (AMBLER) just passed the impressive milestone of generating over $1 Billion for other woman owned businesses.
$100 Million has come from a mixture of their own purchases from vendors, referrals, subcontracts, licensees, joint ventures, and strategic alliances. The firm has also played a key role in attracting over $100 Million in growth financing, grants, and corporate sponsorships for woman owned businesses. And even if they only count five years/client, the growth strategies AMBLER has provided for woman owned business clients has generated over $800 Million of new revenue for WBOs.
In 1985, when Ambler was the Statewide President for the New Jersey Association of Women Business Owners (NJAWBO), Aldonna Ambler made the decision to "walk the talk" and committed to maintaining a vendor base that reflects the demographics of the business community. 40% of their vendors are woman owned companies. That vendor policy has generated $12 Million for woman owned accounting firms, attorneys, bookkeepers, computer programmers, call centers, equipment lessors, graphic artists, insurance agents, photographers, printers, public relations firms, website designers, writers, etc. AMBLER's commitment to diversity has brought $34 Million in subcontracts and licenses for women facilitators, interviewers, researchers, secret shoppers, speakers and trainers. They have referred over $15 Million of business to woman owned companies, and that number does not include the revenue those companies gained from any repeat business.
Aldonna Ambler's commitment has gone well beyond their approach to hiring, subcontracts, vendors and acquisitions. "The owner of a small company can generate jobs and make a difference in the economy when he/she participates in joint ventures and strategic alliances," says Ambler. "We have initiated over a dozen strategic alliances/joint ventures and participated in another ten." Alliances and ventures help companies share the risk, create new products, expand into new markets, and attract larger customers they could not have served on their own. For example, dozens of other companies have benefited from multi-city speaking tours featuring Ambler.
Known as The Growth Strategist™, Ambler's alliance and venture partners have included companies that provide complementary products and services to help midsized companies keep growing. AMBLER Growth Strategy Consultants, Inc. does opportunity/ resource analysis and growth strategy planning for midsized companies, generating $39 Million for market research companies, merger and acquisition (M&A) firms, family business attorneys, industry experts, etc.