Are you a social media fanatic or maybe one who “doesn't touch the stuff”? Social media has taken the world by storm and somehow we all need to jump on the bandwagon for the benefit of our personal brands and our businesses. Almost all of us use e-mail but how many of us utilize the other sites effectively to promote ourselves? Sites like Facebook and LinkedIn allow users to set up business pages yet many women I speak to don’t have their pages created. The biggest reason is time. It does take a fair amount of our so precious time to learn the features of each site and to get them up and running. Once they are established, time needs to be taken to “collect” friends, connections and members. Eventually, your sites will almost grow on their own. I can’t think of a better way to promote your business but to people who “like” you best.
Fear is another reason that prevents women from joining the social media frenzy. For some it’s fear of the unknown, others fear of loss of privacy and for some even fear of competitors gaining access to their hard work. The fear of not having a presence on social media, however, should be our biggest fear. If you own your own business, just think of how many times you are asked for your website address.
I hope you can join us on September 14, 2012 for a workshop addressing all of these points and more. We willed be joined by David Deutsh of SynergiSocial and IT Executive Ken Morris as we explore the benefits, risks and how-to’s of social media. Seats are limited. Sign up now.